Find out what trends exist in UK professional services marketing.

 

In February & March 2022 we asked professional services firms across the UK to participate in a survey about their marketing and business development.

This report details the findings.

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What will you learn?

 

• How professional services firms have fared in 2021 and their predictions for 2022 and beyond.

• Trends in UK professional services marketing.

• The differences and similarities between law firms and accountancy firms and their marketing.

• The opportunities and challenges facing professional services firms in 2022 and beyond.

• And more.

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How can you use these findings?

• Benchmark your firm’s approach to, and investment in, marketing and business development.

• Shape your approach to marketing and business development.

• Use the data to educate and inform your choices.

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About the research

 

This research was undertaken in February and March 2022. 94 people participated.

• 81 from law firms

• 13 from accountancy firms

 

Full details of the breakdown of respondents are included in the back of this report.

This report summarises the key findings and includes observations.

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The 2022 LFMC Professional Services Marketing Survey is kindly sponsored by Conscious Solutions.

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Below is a summary infographic of some of the headlines.