Clare FannerFeb 32 minLFMC Professional Services Marketing Survey The Law Firm Marketing Clubs Professional Services Marketing Survey is now live. We are asking professional services firms to take part...
Sandra ThompsonDec 13, 20215 minWhat on earth did you expect? When I read through this brilliant report the theme that kept popping up for me was around ‘expectations’. The expectations we have of...
Paul RobertsDec 13, 20213 minValue drivers - the key to brand differentiationHow are you seeking to differentiate your firm? More importantly, how are your clients and prospects differentiating your firm? No doubt...
Bernadette Bennett, MoneypennyDec 13, 20213 minThe 2022 client: keeping up with today's expected standards of service and experience Often misquoted, Darwin said: “It is not the strongest of a species that survives, or the most intellectual, it is the most adaptable.”...
Jonathan McGillDec 13, 20213 minHow to use our ‘mind reading’ ability to level up our digital marketingIt may not have come as the greatest surprise to you, but the Law Firm Marketing Club research has clearly shown that people’s...
Clare YatesNov 4, 20212 minWhere there’s a “Will”, There’s a WayLast week I joined a zoom chat with colleagues from across the industry and we were trying to figure out why law firms do not offer their...
Belinda PalmerOct 7, 20215 minYour website is more important now than ever beforeUK adults are now spending more than a quarter of their waking day online according to Ofcom[1], which of course was accelerated by the...
Clare FannerSep 20, 20212 minLaw Firm Marketers: Say no to your lawyers … I want to run a seminar” or “I need a nice piece of literature”. This should never be the start point of a conversation between a...
Sandra ThompsonSep 13, 20213 minHanging on the telephone (Think Blondie 1978)It’s possible that some of you will recognise the picture of Blondie and the lyrics, some of you may know the whole song and the full...