About
The Law Firm Marketing Club (LFMC) is a welcoming community of UK law firms taking their marketing and business development to the next level to strengthen the client experience of their firms.
Whether their goal is to increase matters, earn more fees, improve know-how and skills, or to collaborate with other law firms, LFMC is all about helping legal professionals across the United Kingdom share their insights, tackle challenges, and innovate as a community.
Back in 2020, our founder, Clare, identified the need to provide law firms with a one-stop shop to elevate their marketing game with access to invaluable resources, insights, and collaborative opportunities for law firms.
As a result, the Law Firm Marketing Club became where law firms work together to solve problems, generate ideas, and learn from those in and out of the legal sector.
We’re building a community where marketers of all experience levels can learn and share ideas whilst benefitting from our trusted partnerships, cutting-edge research and practical events.
Meet our club hosts...
Laura Lack
"I’m the Manager of the Law Firm Marketing Club and former Account Manager at Conscious Solutions, where I worked closely with law firms on their digital marketing.
Having seen first-hand how isolating legal marketing can be (especially when you're a team of one or feel overlooked and undervalued in the firm), I’m passionate about making the Club a genuinely supportive space.
The Club is here to connect law firm marketers and lawyers who handle marketing as part of their role - no jargon, no judgement, and definitely no stuffy networking. Just practical ideas, shared challenges and the occasional lime-flavoured metaphor.
Members get access to a wealth of research and client insight, plus training tools that are perfect for onboarding new marketers and fee earners alike.
Whether you're confident, quiet or somewhere in between, you’ll be welcomed. This is a community built for connection - and I’m proud to help keep it thriving."
Clare Fanner
Clare Fanner is the founder of the Law Firm Marketing Club and advises Laura with the running of the Club. Clare is actively involved with delivering sessions and supporting members.
"I have 'got the t-shirt' having been a marketing director of two regional law firms and having worked with over 20 professional services firms to date.
I get the sector. I get law firms. I understand the internal challenges, politics and practicalities. I work with managing partners and marketers alike, often helping them enthuse and engage their wider teams.
I work with firms to raise their profile, to make them visible in the right ways, in the right places and with the right messages."