Clare Fanner is a legal sector marketing specialist who works with law firms and businesses in the legal sector giving them the essential skills and know-how to achieve their goals.
Prior to setting up her legal sector marketing consultancy, Clare was the marketing director for two mid-sized regional law firms – one a top 100 UK law firm and the other the “fastest growing independent law firm in the UK” (The Lawyer).
Clare brings a fresh perspective and approach to law firms and businesses. "It all starts with having a strategic approach, no more' doing things we've always done', it's much more about having clear goals and then doing the right things to achieve t
With a strategic approach and a 'roll her sleeves up' attitude Clare has worked with numerous law firms and businesses on a range of projects including:
• developing marketing strategies and plans;
• facilitating strategy workshops;
• mentoring law firm marketers & business leaders;
• developing websites;
• brand refresh and repositioning projects;
• advising on and producing legal directory and awards submissions;
• CRM projects; and
• leveraging existing client relationships.
Clare is regularly invited to speak across the UK. She has an engaging, humorous and sometimes provocative style - she doesn't shy away from saying what needs to be said!
Clare is the founder of LegalCX. LegalCX is a series of regional one-day conferences for law firms. The day brings together some of the best CX experts in the UK for a full and packed agenda focused on providing law firms with the why, what and how of delivering an exceptional client experience.