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Does the perfect lawyer really exist?

Have you ever wondered if there's a recipe for the perfect lawyer?

In the legal sector, where precision and expertise are paramount, the quest for perfection is a constant pursuit. We're excited to announce Simon McCrum's upcoming webinar on the 4th October at 2pm with the Law Firm Marketing Club, (coincidentally entitled 'The Perfect Lawyer.')


Who is Simon McCrum?


Simon McCrum is a solicitor, and was head of various teams at law firm Pannone in Manchester. Then, for 10 years, he was Managing Partner of Darbys Solicitors, which from a turnaround situation became the UK's fastest-growing law firm.


Simon currently dedicates his expertise to empower law firms, teams, and individuals through management consultancy and training at The McCrum Academy.


With a career spanning three decades, Simon's extensive experience is showcased on his website. His mission is to drive lasting change and remarkable progress for law firms and individuals, going beyond profit-making. His work is dedicated to shaping destinies, as evidenced by the transformative impact he has on businesses.


What will 'The Perfect Lawyer' webinar cover?


During Simon's session on the 4th October at 2pm, he'll delve into several key aspects.


Firstly, we'll uncover the pivotal role individual lawyers play in shaping what constitutes "The Perfect Legal Business." Their contributions and expertise are the building blocks of success.

Secondly, we'll emphasise the importance of a symbiotic relationship between the law firm and its people. This interconnectedness is vital for achieving excellence in the legal profession.

Simon will underscore the necessity for an honest collective appraisal of capability, as this self-awareness is essential for meaningful change within the legal landscape.

Lastly, we'll dissect the fine balance between meeting client expectations and satisfying the business requirements of a law firm. Understanding this delicate equilibrium is paramount.


This session is a must-attend for lawyers, partners, and marketers who are deeply committed to enhancing client satisfaction and fostering personal growth. It's an opportunity that promises to benefit all who are dedicated to excelling in the legal profession.

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